Aeroflow Breastpumps

Information Architecture, User Experience Design, Project Management, and Front-End Architecture for a breast pump
e-commerce website.

User Experience &
Signature Feature Design

Oftentimes a breast pump is covered by medical insurance. But determining eligibility for coverage and purchasing a pump with insurance coverage can be a long process confusing to both the buyer and the supplier.

We conducted stakeholder interviews to identify what’s required and important, and designed a flow that simplifies the purchasing process and alleviates anxiety for new mothers getting a breast pump.

Deliverables: Wireframes and Interactive Prototypes

Project Management &
Front-End Architecture

I led a team of designers and developers from project initiation to launch. I also estimated level of effort for development, planned the project based on the estimates, and was responsible for creating and assigning tasks using JIRA, as well as reviewing Git pull requests.

Technology: JIRA, Git, Magento

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